In the following section, you’ll see what the techniques mentioned above look like in practice. ![]() 13 of the Best Call to Action Examples for 2022 Run at least one A/B test (but preferably more) on your ad to evaluate the strength of your call to action. Tip: nobody gets their CTAs right the first time. “Period better” – Thinx opted for the unique use of the word “period” as a verb in their CTA. Add relevant information where necessary → “ Get a free mud mask” or “ Treat yourself today!” Next, transform the verbs and modifiers into a 2-5 word call to action. For example, I run a spa where people get facial treatments. Get creative and make up your own call to actions.įirst, verbalize to yourself what your company does for its customers (or simply look at your mission statement). You don’t need to stick to the good old examples, though.
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